This workshop is designed to support you to plan, develop and deliver focus groups to target audiences.
When preparing and designing a new service holding a focus group is an essential way to gain important insight into the needs of who the service is aimed at.
Gathering a group of potential service providers and users together for the planning stages of a project will provide important knowledge and information about the needs and expectations of those you are hoping to support.
As well as gathering information from the service user group, having focus group research can also help when applying for funding, as it will provide evidence of the demand for the service. It will also instil confidence in the funders you have approached that the design of the service has resulted from consultation with the people it will serve.
Aims
This workshop is designed to support you to plan, develop and deliver focus groups to target audiences.
Objectives
By the end of this workshop participants will:
- Understand what a focus group is for
- Be able to promote and register participants
- Be confident in what questions to ask and how to ask them
- Know how to present the information gathered
Our workshop includes:
- What are your goals?
- How are you going to get people to come?
- What are you going to ask, and how?
- How are you going to run the session?
- What information have you gathered?
Who is it for?
This workshop is for staff of health, public services, voluntary, community, and social enterprise organisations across the UK providing services for people living with complex short- or long-term situations. Participants will not require any prior knowledge of focus groups to participate. There will be a maximum of 20 participants per workshop to allow for meaningful engagement.
If you would like to arrange a session specifically for your organisation or would like more information about this workshop or The Peer Partnership, please contact us on 0117 955 5038 or email info@peerpartnership.org.
